Rise of Industrials

Brett Cope: Weathering Storms in Cyclical Business

Rise of Industrials

Brett Cope: Weathering Storms in Cyclical Business

Brett Cope, president, and CEO of Powell Industries recounts his leadership of a 75-year-old family business with a can-do attitude. He shines a light on the importance of culture in enabling a small company to weather the many economic storms and stay on the path of continuous improvement and value creation despite business cyclicality. Powell Industries designs, manufactures, and services custom-engineered equipment and systems for the distribution, control, and monitoring of electrical energy.

Drawing on nearly 30 years of experience in the electrical, automation, and process industries, Mr. Cope also shares his views on the state of the electrical energy equipment industry today and the electrical energy sector’s likely transformation over the next several years. Listen in as one of the pioneers in the electrical and automation space talks about weathering crises, embodying core values, attracting and keeping talent at a relatively small company, and being a nonfamily CEO of a family-owned business.

In this episode

  • Powell Industries and the nature of their business
  • Cyclicality of the energy industry and Powell’s preparedness for it
  • Powell’s weathering of covid and the ensuing wave of supply chain challenges
  • Opportunities for Powell amidst the different trends shaping the electrical energy industry
  • Brett’s career path to Powell, and the challenges of being the first non-family member to run the company
  • Powell’s culture as a key enabler to weather the many storms
  • Brett’s leadership and embodiment of Powell’s four core values: Customer First, Respect for our Employees, Continuous Improvement, and “Can-Do” Attitude
  • Driving Powell’s market performance now and in the future
  • Attracting and keeping talent at sub-$1Bn company
  • Brett’s predictions for the next 3-5 years and views on alternate energy sources vs. oil and gas

About our guest

Hosted By

Danielle Isbell

Manager, Operations, Fernweh Group

Danielle Isbell

Manager, Operations, Fernweh Group

Rise of Industrials

Brett Cope: Weathering Storms in Cyclical Business

Rise of Industrials

Brett Cope: Weathering Storms in Cyclical Business

Danielle Isbell

Manager, Operations, Fernweh Group

Danielle Isbell

Manager, Operations, Fernweh Group

Download the report

Brett Cope, president, and CEO of Powell Industries recounts his leadership of a 75-year-old family business with a can-do attitude. He shines a light on the importance of culture in enabling a small company to weather the many economic storms and stay on the path of continuous improvement and value creation despite business cyclicality. Powell Industries designs, manufactures, and services custom-engineered equipment and systems for the distribution, control, and monitoring of electrical energy.

Drawing on nearly 30 years of experience in the electrical, automation, and process industries, Mr. Cope also shares his views on the state of the electrical energy equipment industry today and the electrical energy sector’s likely transformation over the next several years. Listen in as one of the pioneers in the electrical and automation space talks about weathering crises, embodying core values, attracting and keeping talent at a relatively small company, and being a nonfamily CEO of a family-owned business.

Download the report

About The Authors

Explore a career with us

Rise of Industrials

Brett Cope: Weathering Storms in Cyclical Business

Brett Cope, president, and CEO of Powell Industries recounts his leadership of a 75-year-old family business with a can-do attitude. He shines a light on the importance of culture in enabling a small company to weather the many economic storms and stay on the path of continuous improvement and value creation despite business cyclicality. Powell Industries designs, manufactures, and services custom-engineered equipment and systems for the distribution, control, and monitoring of electrical energy.

Drawing on nearly 30 years of experience in the electrical, automation, and process industries, Mr. Cope also shares his views on the state of the electrical energy equipment industry today and the electrical energy sector’s likely transformation over the next several years. Listen in as one of the pioneers in the electrical and automation space talks about weathering crises, embodying core values, attracting and keeping talent at a relatively small company, and being a nonfamily CEO of a family-owned business.

Hosted By

Danielle Isbell

Manager, Operations, Fernweh Group

Danielle Isbell

Manager, Operations, Fernweh Group

Rise of Industrials

Brett Cope: Weathering Storms in Cyclical Business

Danielle Isbell

Manager, Operations, Fernweh Group

Danielle Isbell

Manager, Operations, Fernweh Group

Brett Cope, president, and CEO of Powell Industries recounts his leadership of a 75-year-old family business with a can-do attitude. He shines a light on the importance of culture in enabling a small company to weather the many economic storms and stay on the path of continuous improvement and value creation despite business cyclicality. Powell Industries designs, manufactures, and services custom-engineered equipment and systems for the distribution, control, and monitoring of electrical energy.

Drawing on nearly 30 years of experience in the electrical, automation, and process industries, Mr. Cope also shares his views on the state of the electrical energy equipment industry today and the electrical energy sector’s likely transformation over the next several years. Listen in as one of the pioneers in the electrical and automation space talks about weathering crises, embodying core values, attracting and keeping talent at a relatively small company, and being a nonfamily CEO of a family-owned business.

About The Authors

Explore a career with us

The views, information, and opinions presented in this content are solely those of the individuals involved and do not necessarily represent those of Ayna.AI or its affiliates. This content should not be considered financial or investment advice. Ayna.AI does not verify for accuracy any of the information contained in this podcast.

The views, information, and opinions presented in this content are solely those of the individuals involved and do not necessarily represent those of Ayna.AI or its affiliates. This content should not be considered financial or investment advice. Ayna.AI does not verify for accuracy any of the information contained in this podcast.